Meld, Pixel Pusher, and Isobar agency collaborated to create "Face Cube," a touchless interactive installation for Shiseido Canada. Visitors paint a surprising canvas with a wave of their hands.
Creative Techology, UX, Motion
Toronto
Isobar
2018
Transforming Beauty Products into Art at Toronto's Nuit Blanche
Shiseido wanted to showcase its product line with a surprising installation during the 2018 Toronto Nuit Blanche event. For one special night in Toronto, they envisioned turning their gels, inks, powders, and dews into a magical art experience everyone could collaborate on. Enter Face Cube.
Creating a Living Canvas
The big idea? A magical cube called the Face Cube. Isobar wanted to make something where a wave of the audience's hand would be transformed into generative art and appear as a seamless real-time work on a surprising canvas - a model's face. It was about making audiences feel they were part of a living, breathing piece of art – and connecting them to the excitement of the Shiseido line of gels, inks, powders, and dews.
Blending Beauty and Technology
To realize the vision, we chose the powerful visual tool Touch Designer for the job. We added Leap Motion and Microsoft Kinect sensors for face and hand tracking. By simply waving their hands, audiences could control the art themselves, blending beauty and tech in a novel way.
#beautyreimaginedto
The Face Cube was a sucess with hundres of visitors and a talked-about event kicking off the night's festivities. Check out #beautyreimaginedto for more results.
